{"product_id":"floral-backless-maxi-dress-womens-summer-holiday-beach-dress","title":"Mayra Floral Backless Maxi Dress – Women's Summer Holiday Beach Dress","description":"\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eBring effortless vacation style to your wardrobe with the\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eEdin London Tropical Floral Backless Maxi Dress\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003e. Designed with a flattering bodycon silhouette and vibrant tropical floral print, this elegant dress features delicate spaghetti straps, a stylish backless design, and a lightweight stretch fabric that hugs your curves comfortably. Perfect for beach holidays, summer parties, tropical getaways, and sunset dinners, this statement maxi dress combines comfort with eye-catching style for an unforgettable warm-weather look.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\" class=\"EOP Selected SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan data-ccp-props='{\"134245418\":true,\"134245529\":true,\"335559738\":160,\"335559739\":80}' class=\"EOP Selected SCXW171075315 BCX0\"\u003e \u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1012\/8215\/2783\/files\/Screenshot_2026-07-10_123555.png?v=1783683377\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW171075315 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW171075315 BCX0\" id=\"{b5ab97a7-867b-4b0f-8c5b-4454f06a03e5}{114}\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW171075315 BCX0\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW171075315 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW171075315 BCX0\" id=\"{b5ab97a7-867b-4b0f-8c5b-4454f06a03e5}{115}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"7\" data-tablelook=\"1696\" data-tablestyle=\"MsoNormalTable\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW171075315 BCX0\"\u003e\n\u003ctbody class=\"SCXW171075315 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eAttribute\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335551550\":2,\"335551620\":2,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" role=\"columnheader\" class=\"FirstRow LastCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eDetails\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335551550\":2,\"335551620\":2,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eBrand\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" class=\"LastCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eEdin London\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"3\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eStyle\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" class=\"LastCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eTropical Floral Backless Bodycon Maxi Dress\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"4\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eLength\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" class=\"LastCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eMaxi\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"5\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eWaistline\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" class=\"LastCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eNatural Waist\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"6\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eOccasion\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" class=\"LastCol SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eBeach Holiday, Vacation, Resort Wear, Summer Party, Wedding Guest, Tropical Getaway\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"7\" role=\"row\" class=\"TableRow SCXW171075315 BCX0\"\u003e\n\u003ctd data-celllook=\"0\" role=\"rowheader\" class=\"FirstCol LastRow SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003eFabric\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"0\" class=\"LastCol LastRow SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW171075315 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e\u003cspan class=\"TextRun SCXW171075315 BCX0\" lang=\"EN-US\" data-contrast=\"auto\"\u003e\u003cspan class=\"NormalTextRun SCXW171075315 BCX0\"\u003ePremium Stretch Polyester Blend\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":0,\"335559739\":0}' class=\"EOP SCXW171075315 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW171075315 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW171075315 BCX0\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Edin London","offers":[{"title":"Orange \/ XXS","offer_id":58167794270543,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Orange \/ XS","offer_id":58167794303311,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Orange \/ S","offer_id":58167794336079,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Orange \/ M","offer_id":58167794368847,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Orange \/ L","offer_id":58167794401615,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"cream \/ XXS","offer_id":58167794434383,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"cream \/ XS","offer_id":58167794467151,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"cream \/ S","offer_id":58167794499919,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"cream \/ M","offer_id":58167794532687,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"cream \/ L","offer_id":58167794565455,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ XXS","offer_id":58167794598223,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ XS","offer_id":58167794630991,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ S","offer_id":58167794663759,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ M","offer_id":58167794696527,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ L","offer_id":58167794729295,"sku":null,"price":57.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/8215\/2783\/files\/69148721-3f3a-4fc0-915b-404efbcb2cb0.png?v=1783518463","url":"https:\/\/www.edinlondon.com\/products\/floral-backless-maxi-dress-womens-summer-holiday-beach-dress","provider":"Edin London","version":"1.0","type":"link"}